Starting on Instagram as a beginner may be a time-consuming and tedious process — not to mention confusing!
I used to be a beginner myself, so I’ve put together this tutorial with all of my most excellent Instagram tips and techniques, particularly for newbies. So, if you’re new to Instagram, I’ve got a few tips for you that will allow you to develop yourself and start accumulating followers.
Instagram’s popularity shows no signs of slowing down. Two hundred million of the one billion daily active users check at least one business account daily. Instagram is a fantastic tool for marketers and businesses.
However, Instagram has 25 million business accounts. This means it’s a tough fight for companies without a well-thought-out growth strategy.
You’re not alone in asking how you can stand out in this busy environment. On Instagram, the competition is fierce. And other businesses are engaging in questionable methods like employing bots to create likes, purchasing followers, and automating engagement with third-party applications.
Why do consumers use social media to follow brands?
73.4 percent of consumers follow a company because they want to learn more about its product or service, while 58.8% want to learn more about its promotions. Furthermore, consumers are drawn to company profiles that are both engaging and communicative. Or they engage with companies because their friends are interested in what they have to say.
Many people are following brands because they like them before they find them on the internet. However, you can still use this time to generate engaging content and demonstrate your brand’s personality, allowing your audience to learn more about you.
1. Make Your Profile and Theme Attractive
The first and most crucial element of your page is your profile image, which may draw visitors to your page in the blink of an eye. Instagram is, without a doubt, an image-based social networking platform, and your photos play a significant part. Use high-quality and eye-catching themes as well. It demonstrates that you value your followers and aids in organic Instagram growth.
2. Use Hashtags to Gain Organic Followers
Hashtags are crucial for growing your company on Instagram because they allow users to follow their favorite hashtags. You may gain organic Instagram followers by using top Instagram hashtags that will primarily benefit you in your posts regularly.
So, in addition to determining the top Instagram hashtags for followers, build a list of them and utilize them in your posts and stories, look for hot and popular hashtags related to your niche.
3. Run Instagram competitions
It’s one of the most effective strategies for most pages to gain organic Instagram followers. Meanwhile, Instagram giveaway competitions help you develop your Instagram account and brand by increasing interaction and spreading awareness. To choose a winner for your Instagram giveaway or contest, you may utilize an Instagram giveaway picker.
4. Make use of your website as well as other social media platforms.
If your company has a website, you may include an Instagram banner underneath all of your posts and mention it in the “about us” or “contact us” sections, increasing your chances of gaining new followers and enjoying organic Instagram growth.
5. Follow Your Competitors’ Followers
Making a list of your rivals and following their followers is another approach to naturally expanding your Instagram followers. They must be your target followers and engaged in your industry because they follow your rivals.
Connect with your followers by like and commenting on their posts. This demonstrates that you are paying attention to their feeds, causing people to follow you. This is another natural approach to expand your Instagram following.
The phrase “survival of the fittest” is more relevant today than it has ever been. Because of the fierce competition on Instagram, businesses have been compelled to experiment with new marketing strategies. The organic development techniques described in this article can assist you in staying ahead of the competition. The added benefit is that they won’t cut into your profit margins because these techniques are free or meager cost. You’ll be grinning from ear to ear to the bank!