It sounds a little extreme, but in this day and age, if your work isn’t online, it doesn’t exist. We all have the opportunity to use our voices, to have our say, but so many of us are wasting it. If you want people to know about what you do and the things you care about, you have to share.
Austin Kleon, Author of Show Your Work
If you just focus on getting really good you don’t really need to find an audience for your work; they find you. That’s that. But it’s not enough to be good. In order to be found, you have to be findable. There’s an easy way of putting your work out there and making it discoverable while you’re focused on getting really good at what you do. That’s what this post is all about.
More than ever before we are all hooked to social media. If you do not have a social media strategy yet, make one! Get set up on Twitter and other social networks. Convey a clear, strong and visually enticing message. Simply being active doesn’t do it. Go above and beyond. Think outside the box — creativity is a key ingredient to success!
If you want followers, be someone worth following. If you want to be interesting, you have to be interested. Be attentive. Stay curious. Don’t take criticism personally. Be ambitious. Keep yourself busy. Think bigger. Expand your audience.
Ideally, your summary should go back to as far as your education, describe your work experience and skills concisely and comprehensively. There is ample space to share awards, extracurriculars, certificates, projects, publications and other achievements. Prior work experience during your studies must be mentioned as it puts you ahead of many other fellow students. If you are aiming at high profile MNC’s such as Google you will have to do well academically unless you can compensate it with significant project work.
Networking doesn’t have to be done in person. Browse through member profiles and connect to those coming from different backgrounds, cultures and industries. Do what you can to nurture your relationships with these people. Invite them to collaborate. Ask for referrals!
Since 2016 you can also publish articles on LinkedIn and share them with your connections.
It is obvious. You want to earn money by selling beautiful leather bags. But first the industry needs to recognize your talent. Without a portfolio, no one will know what bags you make! Then nobody will trust you and you won’t earn any money! And that’s why you should put your work on the web! Besides platforms like Soundcloud where you can upload your recorded songs, you should think about a professional portfolio.
Take advantage of website builders. Amongst the great number of templates you will also find those dedicated to your industry. The most important thing is the appearance, thanks to which you will convey emotions, achieve a professional image and show your love for your craft. Keep your site up-to-date. Build a good domain name and keep it clean. Try Fiverr!
Blogs are multi-purpose and used by many — for knowledge sharing, news, digital marketing, magazines, journaling etc. Your blog can be your sketchbook, your stage, your studio, your gallery, your storefront and your salon. It’s your space. You get to decide. On company pages blogs are often used for related updates, perhaps even branding. Vlogs (video blogs) on YouTube are also quite widely used for creating tutorials, online courses and even TV series.
Post slowly, but steadily. Small things, over time, can get big.
Today, an artist can share whatever she wants, whenever she wants, with whomever she wants and at almost no cost. This goes under the term open-source: software everyone can use and modify freely. GitHub allows to share your code with others. It also gives you the opportunitiy to garner feedback and improve your code. Since active work makes up most of our learning GitHub perfectly fits into the learning process.
Create your GitHub account! You can build mobile apps and curated lists of your favourite learning material! You can design a website. You can write a web application. And share it with the world!
Medium is the source of news on technology but their catalogue of topics stretches far beyond that and encompasses art, food, culture, humor, sports and music. You can use Medium to keep yourself up to date on current trends in data science, learn about startups or read a tutorial on version control. Either way you get to build your knowledge progressively.
Use Medium articles for inspiration and finally share your own story. Go out of your way to share your knowledge and know-how and level of expertise.
In order for connection to happen, we have to allow ourselves to be seen – really seen.
Brené Brown, American professor
Groups give a sense of belonging. Sadly, most people do not actively contribute nor participate in discussions. Mostly, some just show off their recently acquired certificate or brand their product. That’s plain wrong! Use this opportunity to connect to like-minded members, forge new relationships and grow your network, one step at a time. By generously sharing ideas and knowledge, you often gain an audience you can then leverage when you need it — for fellowship, feedback or patronage.
All you have to do is show your work.