- Geographical location
Think for a moment and tell me, how you would define your target audience?
If you have the answer, see if the shared list above covers those attributes.
Facebook will show your ad to the people that you specify.
For example, if you deliver Derby and Oxford-style shoes in New York City.
It’s common sense that the people who would need these shoes are fit of those attributes:
2. 20 to 50 years old
3 . Educated
You can set all these specifications when boosting a post on Facebook.
This will show your advertisement only to relevant people. A woman would, most probably, have nothing to do with an ad showing shoes for men.
This kind of advertising saves you time and money.
Want to learn more about Facebook Ads/ Boosted Posts? Get in Touch